All work

Environmental graphics & wayfinding

Culture Days

Wayfinding for a campus festival: an identity system that helps visitors find their way.

Proposed festival beacon at the campus entrance · render composite.
Proposed festival beacon at the campus entrance · render composite. · Design visualization

Project status

Campus wayfinding proposal · 2024

Project boundary. This is an academic project — not a claim of commissioned, built, tested, or approved work beyond what this page documents. The presentation and model describe a proposed sign system; it was not installed or user-tested.

My contribution

Solo concept: site study, sign-family design, campus mapping, dimensional drawings and presentation.

01 / Design decisions

Recognise the festival before reading a sign.

Colour and repeated forms make the entrance and landmarks recognisable. Their job is to announce the event and give people a point of orientation.

Festival arrival
Festival arrival · Presentation / process plate
Entrance and recognition
Entrance and recognition · Presentation / process plate

02 / Design decisions

Connect the landmark to the map.

The campus map gives the identity a practical task: showing where to go. Read the directory and sign details together to judge hierarchy at human scale.

Materials and construction
Materials and construction · Presentation / process plate
The festival directory
The festival directory · Presentation / process plate

03 / Design decisions

Build a family, not isolated objects.

Entrance, banners, landmarks and directory share a visual language. The presentation and model describe the proposed system; they do not establish an installed or user-tested outcome.

The vector map
The vector map · Map artwork
Landmark and banner
Landmark and banner · Design visualization

Selected pages from the original work

Inside the presentation.

Reviewed PDF excerpts, with readable summaries below. Open a page for its full composition. Original cover sheets, blank pages and private academic material are not included.

Presentation · directory map, page 12

Presentation · directory map, page 12

The proposed campus system separates cultural, student and virtual routes with colour and a shared icon legend. Entries, destinations and services sit in one map. The route system still needs real-distance legibility and accessible-route testing.

17 pagesFull deck

The complete Culture Days wayfinding presentation (PDF reader).

Culture Days presentation, page 1
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What came out of it

The outcome.

A coordinated wayfinding proposal with campus maps, sign-family models, dimensional drawings and presentation visuals.

What I would develop next

Test map comprehension and sign legibility at real viewing distances, including contrast and accessible route information.

Explore all 8 curated project assets

Additional views and the assets discussed above. Open images for their full composition; videos use native playback controls.

Proposed festival beacon at the campus entrance · render composite.
Proposed festival beacon at the campus entrance · render composite. · Design visualization
Landmark and banner
Landmark and banner · Design visualization
The vector map
The vector map · Map artwork
Wayfinding at human scale
Wayfinding at human scale · Presentation / process plate
Festival arrival
Festival arrival · Presentation / process plate
Entrance and recognition
Entrance and recognition · Presentation / process plate
Materials and construction
Materials and construction · Presentation / process plate
The festival directory
The festival directory · Presentation / process plate

Tools with a purpose.

Microsoft PowerPoint / Acrobat PDFMaker

Final proposal deck and PDF export.

Adobe Illustrator

Campus map and site-plan vector sources.

SketchUp

Wayfinding-family 3D model.

Adobe Photoshop

Layered render/post-production source files.

Enscape

Concept renders.

DWG CAD workflow (application unconfirmed)

Entrance, banner, monolith and family drawing files.

Where AI enters the process.

No AI tools were used on this project.

Back to the selected four

Let's talk. I'm open to junior experiential, exhibition, spatial, service and product design roles — Toronto-area hybrid, remote, or contract.